SSI Serves over 450 million of the 900 million Farmable Acres in the U.S.

Published on
05 Aug 2025
At SSI, we help our customers manage over 450 million of the 900 million acres of farmland in the U.S. with our software solutions, and we take pride in that! Agvance remains the top comprehensive ERP solution for agricultural retailers.
SSI serves the largest share of the agricultural retail market. In fact, 53% of the largest ag retailers, as listed on the most recent CropLife100, are SSI customers. Agricultural retailers and cooperatives across the United States and Canada utilize the SSI brands Agvance and/or Energy Force to manage their accounting, agronomy, grain, and energy business.
Empowering Better Agriculture: The SSI Commitment
At the heart of SSI lies our core focus, which drives everything our team does: to empower better agriculture by helping ag retailers grow. SSI President and CEO Pam Rincker speaks enthusiastically about the purpose, saying, "‘Empower Better Agriculture’, it’s three words, it’s very meaningful to us, and if our customers succeed, not only do we succeed, but the world succeeds as well." The mission is not just about business; it is about making a meaningful impact within the agricultural industry. SSI successfully partners with our customers to grow and achieve their goals, whether it be increasing size, profit, or adopting innovative technologies.
Trusted Partners in Agriculture
By equipping ag retailers with the technology they need to thrive, SSI is contributing to a larger cycle of growth and development in agriculture. "Our customers are in the business of producing nothing short of food, fuel, and fiber to feed and take care of the world," Rincker emphasized at a recent annual meeting celebrating accomplishments. She added, "We are very proud to be the trusted partner that our customers tell us that we are!”
Revolutionizing the Industry
At SSI, we are committed to our mission of empowering better agriculture for everyone. SSI’s Director of Sales and Marketing, Lori Potter, says, “We are setting the industry standard in innovative solutions, best-in-class support, and extensive and comprehensive resources to help our customers grow and thrive.” Together with our customers and partners, the SSI team strives to revolutionize the agricultural industry and create a brighter, more sustainable future.